It was the genuine level of care and commitment to taking an idea and expanding on it for the future. We brought team members in from their staff on our calls to really get people involved in the overall direction and decision making process. Before we have even started to look at the framework of changes we have had several key conversations that should help shape the future of USA Mullet Championships. They have a great team and they know how to dive into a project head first and they really want my business to grow and have some fun along the way.